Big City


burnt sugar, baking chocolate, roasted almond


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Sturdy and sweet, this French Roast features deeply comforting flavors of burnt sugar, baking chocolate, and roasted nuts. Big City’s classic profile was crafted for wide appeal, delivering full-bodied flavor without ever compromising on sweetness.

As part of our One City Collection, Big City is a Rainforest Alliance Certified coffee from Veloso Coffee, a family-run operation that has been producing specialty coffees in the Cerrado region of Minas Gerais, Brazil for decades.

  • Type

  • Origin

    Cerrado, Minas Gerais, Brazil
  • Producer

    Veloso Family
  • Variety

    Red Catuaí 144
  • Elevation

    1066 MASL
  • Process


Veloso Coffee

The Veloso family has been producing specialty coffees in the Cerrado Mineiro region in the countryside of coffee-rich Minas Gerais, Brazil, for decades. This coffee is grown on the family's Paraiso and Santa Cecilia farms on wide plots surrounded by protected wildlife regions. The Velosos maintain 38% of their land as natural forest—well above the Brazilian agricultural regulation of 20%.

Brazil map, showing Cerrado in the SE portion of country
For the Velosos, investing in reforestation and conservation of the local biodiversity proves to neighboring farms that it is an important component of the collective sustainability of coffee. The lot is naturally processed: it is spread on drying patios until they reach an 11.5% moisture content, then dry-milled.
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